{"id":1317,"date":"2024-12-03T13:56:15","date_gmt":"2024-12-03T12:56:15","guid":{"rendered":"https:\/\/www.ignitenexum.com\/proyecto\/three-international-acquired-business-integration-projects\/"},"modified":"2025-03-10T11:48:30","modified_gmt":"2025-03-10T10:48:30","slug":"three-international-acquired-business-integration-projects","status":"publish","type":"proyecto","link":"https:\/\/www.ignitenexum.com\/en\/proyecto\/three-international-acquired-business-integration-projects\/","title":{"rendered":"Three International Acquired Business Integration Projects"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1317\" class=\"elementor elementor-1317 elementor-479\" data-elementor-post-type=\"proyecto\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42c26e78 e-flex e-con-boxed e-con e-parent\" data-id=\"42c26e78\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69a6643 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"69a6643\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Three International Acquired Business Integration Projects<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52d1755f e-flex e-con-boxed e-con e-parent\" data-id=\"52d1755f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-37bedfa2 e-con-full e-flex e-con e-child\" data-id=\"37bedfa2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-333de346 elementor-widget elementor-widget-heading\" data-id=\"333de346\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Company:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72c74923 elementor-widget elementor-widget-heading\" data-id=\"72c74923\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Sara Lee, Spotless Group, Henkel<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26c9dbb0 elementor-widget elementor-widget-heading\" data-id=\"26c9dbb0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Sector:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a59fc8c elementor-widget elementor-widget-heading\" data-id=\"a59fc8c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.ignitenexum.com\/en\/sector\/mass-consumption-home-care\/\" rel=\"tag\">Mass Consumption \u2013 Home Care<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-353ffad elementor-widget elementor-widget-heading\" data-id=\"353ffad\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Project:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7001e681 elementor-widget elementor-widget-heading\" data-id=\"7001e681\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.ignitenexum.com\/en\/area_de_desarrollo\/mergers-and-acquisitions\/\" rel=\"tag\">Mergers and acquisitions<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-408c86af e-con-full e-flex e-con e-child\" data-id=\"408c86af\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f789a03 elementor-widget elementor-widget-text-editor\" data-id=\"6f789a03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At Sara Lee, I was part of the insect control business sales team, contributing to the preparation of the information memorandum and the due diligence process during the sale.<\/p>\n<p>At Spotless, I was the multifunctional manager responsible for integrating the acquired business in Spain, France, Greece, Portugal, Benelux, and Great Britain. Three years later, I prepared the business for sale again and led the due diligence process with Henkel.<\/p>\n<p>At Henkel, I assumed responsibility for international marketing for the integration of the business from the headquarters in D\u00fcsseldorf, where we created an international marketing and R&#038;D management team for the category.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fd753b e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"4fd753b\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-26c7f4a4 e-con-full e-flex e-con e-child\" data-id=\"26c7f4a4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b966ff4 elementor-widget elementor-widget-image\" data-id=\"b966ff4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1163\" alt=\"Logo Henkel\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo-1024x1024.jpg 1024w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo-300x300.jpg 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo-150x150.jpg 150w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo-768x768.jpg 768w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_Henkel-Logo.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6808721 e-con-full e-flex e-con e-child\" data-id=\"6808721\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2982601 elementor-widget elementor-widget-image\" data-id=\"2982601\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1161\" alt=\"Logo Sara Lee\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo-1024x1024.jpg 1024w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo-300x300.jpg 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo-150x150.jpg 150w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo-768x768.jpg 768w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_sara-lee-logo.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b7387f1 e-con-full e-flex e-con e-child\" data-id=\"b7387f1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9693505 elementor-widget elementor-widget-image\" data-id=\"9693505\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1159\" alt=\"Logo Sara Lee\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo-1024x1024.jpg 1024w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo-300x300.jpg 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo-150x150.jpg 150w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo-768x768.jpg 768w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/8_spotlesss_logo.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31d87e00 e-con-full e-flex e-con e-parent\" data-id=\"31d87e00\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b31ed53 elementor-widget elementor-widget-heading\" data-id=\"4b31ed53\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related projects<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1704c5d3 e-con-full e-flex e-con e-parent\" data-id=\"1704c5d3\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3420f9c4 elementor-grid-4 elementor-grid-laptop-4 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-portfolio\" data-id=\"3420f9c4\" data-element_type=\"widget\" data-settings=\"{&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:30,&quot;sizes&quot;:[]},&quot;item_ratio&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;columns&quot;:&quot;4&quot;,&quot;columns_laptop&quot;:&quot;4&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\" role=\"list\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post elementor-filter-45 post-1333 proyecto type-proyecto status-publish has-post-thumbnail hentry area_de_desarrollo-business-transformation sector-food-mass-consumption-horeca-and-specialist-channel\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.ignitenexum.com\/en\/proyecto\/preparation-for-the-fmcg-launch-and-startup-of-a-new-chilled-pizza-workshoppreparacion-lanzamiento-gran-consumo-y-puesta-en-marcha-nuevo-obrador-de-empresa-de-pizza-fresca\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo-1024x1024.webp\" class=\"attachment-large size-large wp-image-1143\" alt=\"Preparaci\u00f3n lanzamiento gran consumo y puesta en marcha nuevo obrador de empresa de Pizza Fresca 04\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo-1024x1024.webp 1024w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo-300x300.webp 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo-150x150.webp 150w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo-768x768.webp 768w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2025\/02\/13_Pizza-Fresca-Fratelli-Colombo.webp 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tPreparation for the FMCG Launch and Startup of a New Chilled Pizza WorkshopPreparaci\u00f3n lanzamiento gran consumo y puesta en marcha nuevo obrador de empresa de Pizza Fresca\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post elementor-filter-45 post-1329 proyecto type-proyecto status-publish has-post-thumbnail hentry area_de_desarrollo-business-transformation sector-food-mass-consumption-horeca-and-specialist-channel\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.ignitenexum.com\/en\/proyecto\/preparation-for-the-fmcg-launch-of-the-specialist-brands-obrador-sorribas-and-biogra-in-healthy-food\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1-1024x768.jpg\" class=\"attachment-large size-large wp-image-1129\" alt=\"Preparaci\u00f3n lanzamiento al Gran Consumo de las Marcas Especialistas &quot;Obrador Sorribas&quot; y &quot;Biogr\u00e1&quot; de alimentaci\u00f3n saludable 04\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1-1024x768.jpg 1024w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1-300x225.jpg 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1-768x576.jpg 768w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1-1536x1152.jpg 1536w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/12_2006_Nuevo-Obrador-Sorribas-1.jpg 2016w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tPreparation for the FMCG Launch of the Specialist Brands &#8220;Obrador Sorribas&#8221; and &#8220;Biogr\u00e1&#8221; in Healthy Food\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post elementor-filter-41 post-1325 proyecto type-proyecto status-publish has-post-thumbnail hentry area_de_desarrollo-brand-development sector-food-mass-consumption-horeca-and-specialist-channel\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.ignitenexum.com\/en\/proyecto\/relaunch-of-the-sorribas-and-biogra-brands-in-healthy-food\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/11_PLATO-INGREDIENTES-BURGER-Escalivada-y-Queso-de-Cabra.jpg\" class=\"attachment-large size-large wp-image-1019\" alt=\"\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/11_PLATO-INGREDIENTES-BURGER-Escalivada-y-Queso-de-Cabra.jpg 1000w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/11_PLATO-INGREDIENTES-BURGER-Escalivada-y-Queso-de-Cabra-300x200.jpg 300w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/11_PLATO-INGREDIENTES-BURGER-Escalivada-y-Queso-de-Cabra-768x512.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tRelaunch of the \u201cSorribas\u201d and \u201cBiogr\u00e1\u201d Brands in Healthy Food\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post elementor-filter-39 post-1321 proyecto type-proyecto status-publish has-post-thumbnail hentry area_de_desarrollo-innovation sector-mass-consumption-home-care\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.ignitenexum.com\/en\/proyecto\/development-of-innovation-projects-for-air-fresheners-under-the-ambipur-brand-with-a-focus-on-trade-marketing-inputs\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"966\" src=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/9_ambipur-car-1.jpg\" class=\"attachment-large size-large wp-image-1081\" alt=\"Desarrollo de proyectos de innovaci\u00f3n para Ambientadores en la marca Ambipur con foco en los inputs de Trade Marketing 01\" srcset=\"https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/9_ambipur-car-1.jpg 628w, https:\/\/www.ignitenexum.com\/wp-content\/uploads\/2024\/12\/9_ambipur-car-1-195x300.jpg 195w\" sizes=\"(max-width: 628px) 100vw, 628px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tDevelopment of Innovation Projects for Air Fresheners under the AmbiPur Brand with a Focus on Trade Marketing 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