{"id":1329,"date":"2024-12-06T12:08:57","date_gmt":"2024-12-06T11:08:57","guid":{"rendered":"https:\/\/www.ignitenexum.com\/proyecto\/preparation-for-the-fmcg-launch-of-the-specialist-brands-obrador-sorribas-and-biogra-in-healthy-food\/"},"modified":"2025-03-10T12:14:10","modified_gmt":"2025-03-10T11:14:10","slug":"preparation-for-the-fmcg-launch-of-the-specialist-brands-obrador-sorribas-and-biogra-in-healthy-food","status":"publish","type":"proyecto","link":"https:\/\/www.ignitenexum.com\/en\/proyecto\/preparation-for-the-fmcg-launch-of-the-specialist-brands-obrador-sorribas-and-biogra-in-healthy-food\/","title":{"rendered":"Preparation for the FMCG Launch of the Specialist Brands “Obrador Sorribas” and “Biogr\u00e1” in Healthy Food"},"content":{"rendered":"\t\t
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Preparation for the FMCG Launch of the Specialist Brands “Obrador Sorribas” and “Biogr\u00e1” in Healthy Food<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\tCompany:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tIdilia Foods<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tSector:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tFood: Mass Consumption, Horeca and Specialist Channel<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tProject:<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tBusiness transformation<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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At the time of Sorribas’s acquisition by Idilia Foods, the company had gone years without the necessary investments to ensure its continuity.<\/p>\n

The transformation project involved implementing all the required actions to ensure that the company met the legal requirements needed to operate while simultaneously preparing for a launch in the FMCG sector.<\/p>\n

To achieve this, 5 million euros were invested in a new workshop focused on chilled & frozen products, as well as in the implementation of a new ERP (SAP Business One) to manage both the order-to-pay process and daily operations.<\/p>\n

In addition, a multifunctional, quality-oriented team was created, which achieved the company’s first IFS Food certification. The revamped project caught the attention of \u201cSanygran\u201d, a specialist in plant-based protein, which eventually acquired the company. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Related projects<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\"Preparaci\u00f3n\t\t<\/div>\n\t\t\t\t
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\n\t\tPreparation for the FMCG Launch and Startup of a New Chilled Pizza WorkshopPreparaci\u00f3n lanzamiento gran consumo y puesta en marcha nuevo obrador de empresa de Pizza Fresca\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\"Preparaci\u00f3n\t\t<\/div>\n\t\t\t\t
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\n\t\tPreparation for the FMCG Launch of the Specialist Brands “Obrador Sorribas” and “Biogr\u00e1” in Healthy Food\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t
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\n\t\tRelaunch of the \u201cSorribas\u201d and \u201cBiogr\u00e1\u201d Brands in Healthy Food\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\"Desarrollo\t\t<\/div>\n\t\t\t\t
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\n\t\tDevelopment of Innovation Projects for Air Fresheners under the AmbiPur Brand with a Focus on Trade Marketing Inputs\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":1129,"template":"elementor_header_footer","area_de_desarrollo":[45],"sector":[49],"class_list":["post-1329","proyecto","type-proyecto","status-publish","has-post-thumbnail","hentry","area_de_desarrollo-business-transformation","sector-food-mass-consumption-horeca-and-specialist-channel"],"acf":[],"yoast_head":"\nPreparation for the FMCG Launch of the Specialist Brands "Obrador Sorribas" and "Biogr\u00e1" in Healthy Food - IGNITE NEXUM<\/title>\n<meta name=\"description\" content=\"At the time of Sorribas's acquisition by Idilia Foods, the company had gone years without the necessary investments to ensure its continuity...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ignitenexum.com\/en\/proyecto\/preparation-for-the-fmcg-launch-of-the-specialist-brands-obrador-sorribas-and-biogra-in-healthy-food\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preparation for the FMCG Launch of the Specialist Brands "Obrador Sorribas" and "Biogr\u00e1" in Healthy Food - 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